Still Loving Modcloth’s Copywriting


Velvet Goldmine Dress

Your fashion fortunes will flow, and you’ll unearth a quarry of quality compliments, when you slip into this glamorous dress named in honor of the movie and David Bowie song of the same name. Admirers will get ‘slade’ by your style when they gaze upon the abundance of glitziness given off by the four golden buttons situated inside the silky, ruffled bib, and you’ll drive them all ‘wild’ when you walk in the door wearing this dress with dazzling rings adorning your fingers and polished pumps fitting out your feet.

Milk and Honey Dress

The sight of you looking wholesome and sweet in this delicate, adorable, silk-blend dress beckons everyone to stand in awe of your style. With a sheer, cream-colored, flowing chiffon and a garnish of stunning lace along the empire waist, neckline and straps, this fully lined, flounced hem dress will quench your thirst for fashion.

Patsy Cline Dress

Whether you’re watching a performance at the Grand Ole Opry or going out walkin’ after midnight, this precious A-line dress will keep you as pretty as a posey no matter what the situation. An adorable ruffle decorates the hem and scoop neck of this sleeveless dress, while an allover floral pattern is so cute, it will cause adoring onlookers to fall to pieces.

Computer Blue Dress

Named for a song by pop icon, Prince, you’ll take one look at this dress and tell it, “La-la means I love you.” Don this pixelated blue and inky black frock for a drive in a little red corvette. You’ll look ‘supercute’ thanks to flattering padded bust cups, smocked panels, and a hidden back zip.

and, the winner of my heart, possibly the most whimsical thing I’ve ever read:

One-Room Schoolhouse Top

When you wear this top, you may just begin to imagine yourself lying in a meadow of a bucolic, rural setting gazing up at a wood-framed school house sitting on top of a rolling hill. You’ll show that you’ve been well-instructed in well-constructed rustic styles with this cotton blend oxford cloth shirt that’s cut in a shape-flattering A-line that flares out gently from the top yoke. You’ll look enchantingly educated by wearing this top with skinny jeans and brown booties, and the dandelions you picked from the grass as an accessory in your hair.

[emphasis added to all my favorite lines]